Privacy Policy

Effective Date: 11/12/2025

At Darby IRL, we respect your privacy and are committed to protecting the personal information you provide while interacting with our website, services, and email communications. This Privacy Policy explains how we collect, use, and safeguard your data.

1. Information We Collect

Non-Personal Information (Automatic Collection)

  • Usage Data: pages visited, time spent on site, referring websites

  • Technical Data: IP address, browser type, device information

  • Marketing Data: via tracking pixels such as Meta Pixel and Google Analytics

Personal Information (Voluntary Submission)

  • Name, email address, and other contact information you provide when signing up for newsletters, updates, inquiries, or memberships

  • Payment information submitted through SamCart (we do not store payment card details — these are handled securely by SamCart and Stripe)

  • Messages or content you submit through forms, ManyChat, or other communication channels

  • Content you post inside The $10K Club community on Skool, including check-ins, comments, and sprint results

2. Cookies & Tracking Technologies

We use cookies and similar technologies to:

  • Understand how visitors use our website

  • Improve site performance and user experience

  • Serve relevant ads on platforms like Meta (Facebook/Instagram)

You can manage your cookie preferences through your browser settings at any time.

3. How We Use Your Information

We use collected data to:

  • Analyze website traffic and usage trends

  • Improve the functionality and performance of our website

  • Process membership purchases and manage your subscription

  • Grant and revoke access to The $10K Club on Skool

  • Respond to inquiries and provide support

  • Send newsletters, updates, and promotional emails

  • Send membership-related communications including sprint call reminders and community updates

  • Serve tailored advertising through third-party platforms (e.g., Meta Ads, Google Ads)

4. Email Collection & Automation Tools

We may collect your email address and other personal information via sign-ups, forms, membership purchases, or messaging platforms like ManyChat. Your data may be processed and stored by third-party service providers including ManyChat, Zapier, and SamCart to help manage email subscriptions, automate workflows, send communications, and grant community access.

You can unsubscribe from marketing emails at any time using the unsubscribe link in any message or by contacting us directly. Note that unsubscribing from marketing emails does not cancel your membership — membership-related communications are separate and necessary for your access to The $10K Club.

5. Third-Party Tools

We use third-party tools to improve our services, including:

  • Google Analytics 4 — site analytics

  • Meta Pixel — ad performance and retargeting

  • SamCart — payment processing and subscription management

  • Skool — community hosting and membership access

  • Zapier — workflow automation between platforms

  • Zoom — monthly sprint calls

  • ManyChat — messaging automation

These tools may collect information as outlined in their respective privacy policies. We do not sell your personal information.

6. Your Rights & Choices

You can:

  • Disable cookies via your browser settings

  • Opt out of personalized ads through Google's Ad Settings and Meta's Ad Preferences

  • Unsubscribe from marketing email communications at any time

  • Request access to, correction of, or deletion of your personal information by contacting us

International Rights (EU/California) If you are in the EU or California, you may have additional rights under GDPR or CCPA, including the right to access, correct, or delete your personal information. Contact us to exercise these rights.

7. Data Retention

We retain personal information only as long as necessary to fulfill the purposes outlined in this Privacy Policy or as required by law. Membership data is retained for the duration of your active membership and for a reasonable period after cancellation for record-keeping purposes.

8. Data Security

We take reasonable measures to protect your information. Payment data is processed and secured by SamCart and Stripe — we do not store credit card details on our systems. No method of transmission over the internet is 100% secure. In the unlikely event of a data breach, we will notify affected users as required by law.

9. Changes to This Policy

We may update this Privacy Policy from time to time. The most recent version will always be posted on this page. Continued use of our website, products, or membership constitutes acceptance of any updates.

10. Consent

By using our website, submitting information, purchasing a product, or joining The $10K Club, you consent to the practices described in this Privacy Policy.

11. Contact Us

If you have questions about this policy or your data, please fill out the contact form here.