Privacy Policy

Effective Date: 11/12/2025

At Darby IRL, we respect your privacy and are committed to protecting the personal information you provide while interacting with our website, services, and email communications. This Privacy Policy explains how we collect, use, and safeguard your data.

1. Information We Collect

We may collect information in the following ways:

Non-Personal Information (Automatic Collection)

  • Usage Data: pages visited, time spent on site, referring websites

  • Technical Data: IP address, browser type, device information

  • Marketing Data: via tracking pixels such as Meta Pixel and Google Analytics

Personal Information (Voluntary Submission)

  • Name, email address, and other contact information you provide when signing up for newsletters, updates, or inquiries

  • Messages or content you submit through forms, ManyChat, or other communication channels

2. Cookies & Tracking Technologies

‍We use cookies and similar technologies to:

  • Understand how visitors use our website

  • Improve site performance and user experience

  • Serve relevant ads on platforms like Meta (Facebook/Instagram)

You can manage your cookie preferences through your browser settings at any time.

3. How We Use Your Information

‍We use collected data to:

  • Analyze website traffic and usage trends

  • Improve the functionality and performance of our website

  • Respond to inquiries and provide support

  • Send newsletters, updates, and promotional emails

  • Serve tailored advertising through third-party platforms (e.g., Meta Ads, Google Ads)

4. Email Collection & Automation Tools

We may collect your email address and other personal information via sign-ups, forms, or messaging platforms like ManyChat. Your data may be processed and stored by third-party service providers, including ManyChat and Zapier, to help manage email subscriptions, automate workflows, and send communications.

You can unsubscribe from emails at any time using the unsubscribe link in any message or by contacting us directly.

5. Third-Party Tools

We use third-party tools to improve our services, including:

  • Google Analytics 4 – site analytics

  • Meta Pixel – ad performance and retargeting

These tools may collect information as outlined in their respective privacy policies. We do not sell your personal information.

6. Your Rights & Choices

You can:

  • Disable cookies via your browser settings

  • Opt out of personalized ads through Google’s Ad Settings and Meta’s Ad Preferences

  • Unsubscribe from email communications at any time

International Rights (EU/California)
If you are in the EU or California, you may have additional rights under GDPR or CCPA, including the right to access, correct, or delete your personal information. Contact us to exercise these rights.

7. Data Retention

We retain personal information only as long as necessary to fulfill the purposes outlined in this Privacy Policy or as required by law.

8. Data Security

We take reasonable measures to protect your information. However, no method of transmission over the internet is 100% secure. In the unlikely event of a data breach, we will notify affected users as required by law.

9. Changes to This Policy

We may update this Privacy Policy from time to time. The most recent version will always be posted on this page.

10. Consent

By using our website, submitting information, or subscribing to communications, you consent to the practices described in this Privacy Policy.

8. Contact Us

‍If you have questions about this policy or your data, please fill out the contact form here.